Company Vision

StockGro is a mobile-first cross-platform (Android & iOS, Mobile + Web App) Fintech product that’s empowering 25 million+ users to master the art of trading and investment in a risk-free and gamified manner. At StockGro - India’s First and Largest Social Investment Platform, users indulge in Social Investing and learn various trading strategies by interacting with leading fund managers, F&O traders, and algo traders.

About StockGro

Founded in January 2020 by former venture capitalist Ajay Lakhotia, we’re well-funded and just closed a massive Pre-Series A fundraise. We are backed by some of the respected investors - Roots Ventures, Velo Partners, Creed Capital, and the likes of Kunal Shah, Vivekananda Hallekere, Rahul Garg as Angels.

We have some brilliant minds with us, working on a mission to make 400 million Indian millennials investment-ready, with Senior Executives from Sequoia, Swiggy, Glance, Airtel, Uber, and institutions like ISB, NITs, and IIMs.

The Opportunity

We are looking for a Marketing Lead who can help us with the following :

• Content Creation and Management:
• Oversee development of the content strategy that aligns with marketing goals
  
  

and target audience.

• Helping team create high-quality, engaging content across various formats
  
  

(e.g., blog posts, social media content, website copy, email marketing

campaigns).

• Manage the content calendar and editorial workflow.
• Oversee content creation by freelance writers or internal teams (if applicable).
• Track and analyze content performance using relevant metrics.
• Marketing Strategy and Execution:
• Lead the development and execution of comprehensive marketing campaigns
  
  

across all channels (e.g., digital marketing, social media marketing, content

marketing, email marketing, public relations).

• Manage marketing budget effectively and optimize spending for maximum ROI.
• Analyze marketing campaign performance and make adjustments as needed.
• Brand Management:
• Develop and manage the company's brand identity, voice, and messaging.
• Ensure brand consistency across all marketing materials and communication
  
  

channels.

• Monitor brand reputation and address any negative sentiment online.
• Stay up-to-date on current branding trends and best practices.
• Oversee SEO Strategies and Initiatives:
• Oversee and guide the development and implementation of a comprehensive
  
  

SEO strategy. Focus on long-term vision and alignment with overall business

goals.

• Stay at the forefront of SEO trends and algorithm updates. Lead the team in
  
  

adapting and evolving strategies for optimal performance.

• Lead and oversee the setup and management of SEO performance tracking
  
  

and analytics. Analyze data to identify areas for improvement and report key

metrics to stakeholders.

• Public Relations and Communication Management:
• Build and manage strong relationships with key media contacts. Develop a
  
  

media outreach strategy to secure placements and coverage.

• Lead and delegate efforts to secure media coverage for the company's
  
  

products, services, and news announcements.

• Develop a system for managing and prioritizing press inquiries and media
  
  

requests. Ensure timely and effective responses.

• Lead and oversee the creation of press releases, media kits, and other
  
  

communication materials. Ensure strategic messaging and brand alignment.

• Develop and implement a crisis communication plan. Lead the team in
  
  

managing brand reputation during challenging situations.

• Lead and oversee internal communications. Ensure all departments are
  
  

strategically aligned on messaging and goals.

What are we looking for?

• Someone who will be a quick learner and be able to work independently.- He/she should be able to operate in a very fast paced environment where time to ship product is super critical.